Turns out we’re not listening to albums anymore, we’re listening to playlists.
A new survey published by the Music Business Association, shows that playlists account for 31% of the total listening time across all demographics, whereas albums only constituted 22%. Single track listening remained the most popular, attracting 46% of all listeners.
The study also determined YouTube as the most regularly-used source for audio content, with 42% of respondents claiming to use the service for five minutes at least once a week. Personalized radio service Pandora was next, followed by CDs.
Nearly half of those surveyed said they did not pay for music streaming subscriptions because they didn’t mind listening to the ads.
How do you get your music?